New Site Live: Cycle-Street.co.uk

On Friday we officially launched cycle-street.co.uk to the masses. CycleStreet is Yorks latest and greatest ‘Local Bike Shop’. They already had a great social presence amongst Yorks cyclists via a very dedicated presence on Twitter but required a site where they could carry on this social interaction whilst listing special offers and highlighting key products that have arrived in store. CycleStreet never intended - for the time being at least -  to sell products through their site but instead to simply categorise the stock they have in store, so we kept that section of the site fairly simple. So instead we decided to try and be creative with the displaying of infomation from the blog/twitter feeds and categories from within the blog (see the home page for examples).

CycleStreet for us was a slightly different experience for us than most other clients. We normally capture a clients interest through our method of interaction with a client, by asking them to come in and have a chat to created a tailored solution to their problems rather than simply quoting a price and showing them a template, we like to engage with our clients. However with CycleStreet we were a little late to the party and Jon (CS’s owner) had already received 3 pitches from 3 York based companies so we decided to go in with a 4th to show him how we would do it and as a result of our design and pitch we beat off the 3 York Based companies and secured the job.